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La Jolla Country Day high school point guard Jada Williams, center, drives to the basket during a basketball game Friday, Nov. 18, 2022, in Chatsworth, Calif. Williams’ videos of crazy basketball shots first got her noticed on social media and ultimately led to endorsement deals. (AP Photo/Gregory Bull)
Changes let high school athletes bank big endorsement bucks

By Bernie Wilson Nov. 30, 2022 06:10 AM EST

Liberty head coach Hugh Freeze, center, gets ready to take the field with his team to play Arkansas in an NCAA college football game Saturday, Nov. 5, 2022, in Fayetteville, Ark. (AP Photo/Michael Woods)
Auburn hires Liberty's Hugh Freeze, who's coming back to SEC

By Ralph D. Russo Nov. 28, 2022 04:10 PM EST

Vanderbilt head coach Clark Lea reacts to a penalty during the first quarter of an NCAA college football game against Missouri, Saturday, Oct. 22, 2022, in Columbia, Mo. (AP Photo/L.G. Patterson)
Vanderbilt assistant coach sidelined over pro-Kanye post

Nov. 07, 2022 11:53 PM EST

Rutgers quarterback Gavin Wimsatt looks to pass during the first half of an NCAA college football game against Minnesota, Saturday, Oct. 29, 2022, in Minneapolis. (AP Photo/Abbie Parr)
No. 4 Michigan goes for its 7th straight win over Rutgers

By Tom Canavan Nov. 03, 2022 12:02 PM EDT

Georgia wide receiver Dillon Bell (86) runs past Florida cornerback Jaydon Hill (23) for yardage after a reception during the first half of an NCAA college football game Saturday, Oct. 29, 2022, in Jacksonville, Fla. (AP Photo/John Raoux)
Patriots' Kraft, school statements denounce antisemitism

By Dennis Waszak Jr. Oct. 30, 2022 01:21 PM EDT

Security and police break up a scuffle between players from Michigan and Michigan State football teams in the Michigan Stadium tunnel after an NCAA college football game on Saturday, Oct. 29, 2022 in Ann Arbor, Mich. Michigan State President Samuel Stanley has apologized and says the actions of the football players who were involved in a postgame melee with Michigan players are “unacceptable.” He also says the players involved would be held responsible by coach Mel Tucker. (Kyle Austin/MLive Media Group via AP)
Michigan St suspends 4 players for tunnel melee at Michigan

By Larry Lage Oct. 30, 2022 10:14 AM EDT

FILE - Penn State's Ji'Ayir Brown talks to reporters during an NCAA college football news conference at the Big Ten Conference media days, at Lucas Oil Stadium, Wednesday, July 27, 2022, in Indianapolis. “Having an opportunity to change other peoples' lives, that's what's cool about NIL,” said Penn State quarterback Sean Clifford. “It's not what we're doing or what I'm doing,” Clifford said, “it's about what Ji'Ayir came from to now where he's at, being able to impact a dude like that. (AP Photo/Darron Cummings, File)
New rules make star college football players millionaires

By Dave Skretta Aug. 31, 2022 10:54 AM EDT

FILE - At left, Alabama head coach Nick Saban yells to the sideline during the first half of Alabama's NCAA college football scrimmage, Saturday, April 16, 2022, in Tuscaloosa, Ala. At right, Texas A&M coach Jimbo Fisher reacts to an official's call during the second half of the team's NCAA college football game against Mississippi, Saturday, Nov. 13, 2021, in Oxford, Miss. To hear coaches speak of it, NIL deals have either helped bring them the players they were looking for or it's just another level of competition to land the most elite athletes. (AP Photo/File)
EXPLAINER: Name, image and licensing in college, HS sports

By Erica Hunzinger Aug. 31, 2022 02:32 AM EDT

FILE - Michigan State head football coach Mel Tucker acknowledges the fans during the first half of an NCAA college basketball game between Michigan State and Penn State, Saturday, Dec. 11, 2021, in East Lansing, Mich. Michigan State's third-year football coach, hoping more people will get to know him better, gave five reporters an all-access day this summer that started on a golf course and ended on the sprawling deck at his house. (AP Photo/Carlos Osorio, File)
Michigan State coach Mel Tucker always on brand to promote

By Larry Lage Aug. 24, 2022 04:51 PM EDT

FILE -Mississippi linebacker Luke Knox (16) celebrates a fumble recovery against Arkansas during an NCAA college football game Saturday, Sept. 7, 2019, in Oxford, Miss. Knox, who appeared in 23 games at Ole Miss before joining the Panthers, has died, the university said. Knox died Wednesday, Aug. 17, 2022, school officials said. The cause was not revealed, though the university said early Thursday that police “do not suspect foul play."(Bruce Newman/The Oxford Eagle via AP)
FIU football player Knox, brother of Bills TE, dies at 22

By Tim Reynolds Aug. 18, 2022 09:23 AM EDT

Georgia head coach Kirby Smart speaks during NCAA college football Southeastern Conference Media Days, Wednesday, July 20, 2022, in Atlanta. (AP Photo/John Bazemore)
Georgia begins national title defense with sweet fade

By Paul Newberry Aug. 04, 2022 05:17 PM EDT

Penn State head coach James Franklin talks to reporters during an NCAA college football news conference at the Big Ten Conference media days, at Lucas Oil Stadium, Wednesday, July 27, 2022, in Indianapolis. (AP Photo/Darron Cummings)
Penn State's Clifford mum on college players organizing

By Ralph D. Russo Jul. 27, 2022 06:28 PM EDT

FILE - Oregon Ducks tight end Spencer Webb (18) is shown after a touchdown during an NCAA college football game against Arizona on Sept. 25, 2021, in Eugene, Ore. Webb has died after falling and striking his head on rock slides at a popular swimming lake near Eugene, Oregon. Authorities say the 22-year-old was unresponsive when they arrived at Triangle Lake on Wednesday, July 13, 2022, and found him about 100 yards down a steep trail. (AP Photo/Andy Nelson, File)
Oregon tight end, social media star, dies of head injury

Jul. 14, 2022 01:05 PM EDT

FILE - Kansas State guard Nijel Pack (24) shoots next to West Virginia forward Isaiah Cottrell during an NCAA college basketball game in Manhattan, Kan., Feb. 14, 2022. The first year of the athlete compensation era in college sports evolved into almost everything the NCAA didn't want when it gave the green light last summer. What originally was envisioned as a way for college athletes to make some pocket money based on their celebrity has turned into bidding wars for football and men's basketball recruits and transfers. Pack made one of the first big splashes in April. (AP Photo/Reed Hoffmann, File)
One year of NIL: How much have athletes made?

By Erica Hunzinger Jul. 06, 2022 04:56 PM EDT

FILE - Kentucky quarterback Will Levis looks for a receiver against during the first half of the team's NCAA college football game against Mississippi State in Starkville, Miss., Oct. 29, 2021. The quarterback with the active and entertaining TikTok account has become an intriguing NFL prospect. That combination of personality and athletic potential has never been more valuable in college athletics. (AP Photo/Rogelio V. Solis, File)
Kentucky QB Levis balances NIL gains with long-term goals

By Ralph D. Russo Jun. 30, 2022 01:22 PM EDT

FILE - Pittsburgh wide receiver Jordan Addison (3) hauls in a pass for a touchdown against Duke safety Lummie Young IV (23) during the first half of an NCAA college football game Nov. 6, 2021, in Durham, N.C. Addison is exploring his options. The 2021 Biletnikoff Award winner as the nation's top receiver is in the NCAA transfer portal. Addison put in his paperwork by the May 1 deadline and his entry became visible Tuesday. (AP Photo/Chris Seward, File)
USC lands All-American WR Jordan Addison from Pitt

By Greg Beacham May. 19, 2022 06:03 PM EDT

Stanford forward Cameron Brink (22) celebrates with teammates as confetti flies after Stanford beat Texas 59-50 in a college basketball game in the Elite 8 round of the NCAA tournament, Sunday, March 27, 2022, in Spokane, Wash. (AP Photo/Ted S. Warren)
Women's Final Four can be a financial windfall for players

By Pat Eaton-Robb Mar. 30, 2022 04:16 PM EDT

FILE - Auburn head coach Bryan Harsin walks near the sideline during a timeout in the first half of an NCAA college football game against South Carolina on Nov. 20, 2021, in Columbia, S.C. Harsin says he is “not planning on going anywhere” as he tries to navigate a tumultuous offseason of turnover in his program. Auburn went 6-7 in its first season under Harsin, who was hired away from Boise State a little more than 13 months ago. (AP Photo/Sean Rayford, File)
After investigation, Auburn sticks with coach Bryan Harsin

By John Zenor Feb. 11, 2022 01:48 PM EST

FILE - Auburn head coach Bryan Harsin walks near the sideline during a timeout in the first half of an NCAA college football game against South Carolina on Nov. 20, 2021, in Columbia, S.C. Harsin says he is “not planning on going anywhere” as he tries to navigate a tumultuous offseason of turnover in his program. Auburn went 6-7 in its first season under Harsin, who was hired away from Boise State a little more than 13 months ago. (AP Photo/Sean Rayford, File)
Auburn still examining Harsin's handling of football program

Feb. 07, 2022 02:22 PM EST

FILE - Auburn head coach Bryan Harsin walks near the sideline during a timeout in the first half of an NCAA college football game against South Carolina on Nov. 20, 2021, in Columbia, S.C. Harsin says he is “not planning on going anywhere” as he tries to navigate a tumultuous offseason of turnover in his program. Auburn went 6-7 in its first season under Harsin, who was hired away from Boise State a little more than 13 months ago. (AP Photo/Sean Rayford, File)
Auburn coach Harsin holds firm amid turnover and criticism

By The Associated Press Feb. 04, 2022 01:54 PM EST