FILE - New Mexico State running back Larry Rose III (3) carries the ball in the second half during the Arizona Bowl NCAA college football game against Utah State in Tucson, Ariz., in this Friday, Dec. 29, 2017, file photo. The Arizona Bowl recently announced a partnership with Barstool Sports for its Dec. 31 game in Tucson, Arizona. The multiyear deal with the digital sports platform — notable for its occasional off-color humor and brash founder Dave Portnoy — not only includes naming rights but also broadcasting rights, which means the game won't be on ESPN or CBS. (AP Photo/Rick Scuteri, File)