FILE - In this April 25, 2018, file photo, the NCAA headquarters is shown in Indianapolis. The NCAA is moving closer to permitting Division I college athletes to earn money from endorsements and sponsorship deals they can strike on their own. Recommendations for changes to NCAA rules that would permit athletes to earn money for their names, images and likeness are being reviewed by college sports administrators this week before being sent to the association's Board of Governors. (AP Photo/Darron Cummings, File)

FILE - At left, in a March 12, 2020, file photo, Big East Conference Commissioner Val Ackerman speaks to reporters in New York. At right, in a Dec. 4, 2018, file photo, Ohio State athletics director Gene Smith answers questions during a news conference in Columbus, Ohio. The NCAA announced Wednesday, April 29, 2020, that its Board of Governors supports a plan that gives athletes the ability to cash in on their names, images and likenesses as never before and without involvement from the association, schools or conferences. The board on Monday and Tuesday, April 27-28, 2020, reviewed detailed recommendations put forth by a working group led by Ohio State athletic director Gene Smith and Big East Commissioner Val Ackerman. (AP Photo/File)

FILE - In this Aug. 9, 2015, file photo, from left to right, Arkansas' Jake Hall, La'Michael Pettway and Karl Roesler pass the time with their cell phones in the players' locker room during the annual NCAA college football media day event in Fayetteville, Ark. While autograph-signing and public appearances have been traditional ways athletes could make extra money, opportunities now are tied to social media posts where athletes could in the future be paid be paid for posting sponsored content. (AP Photo/Samantha Baker, File)

FILE - In this Aug. 7, 2018, file photo, Iowa State tight end Chase Allen takes a photo with his cell phone during Iowa State's annual NCAA college football media day in Ames, Iowa. While autograph-signing and public appearances have been traditional ways athletes could make extra money, opportunities now are tied to social media posts where athletes could in the future be paid for posting sponsored content. (AP Photo/Charlie Neibergall, File)